Imagine developing AI technology and encountering a major security breach that exposes sensitive customer data. Or envision a scenario where your AI tool produces biased results, leading to reputational damage. These nightmare scenarios become a reality for companies that ignore the ethical and safety standards of AI.
Seven leading AI companies, including Amazon,
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OpenAI has entered into a voluntary agreement with the White House to address the risks of artificial intelligence. These commitments include investments in cybersecurity, examining discrimination, and implementing a watermarking system to inform users when content has been generated by AI.
Although these agreements are voluntary and there are currently no penalties for non-compliance, this step demonstrates a joint commitment to the safe and ethical use of AI. This has the potential to impact businesses and organizations, which are encouraged to take responsibility for the safety and fairness of their AI applications.
In response, some U.S. lawmakers have already introduced new regulations to govern the technology. Examples include new rules that limit the use of generative AI by the Department of Defense, and the recommendation to draft legislation concerning the potential risks of AI to national security and the spread of misinformation. Additionally, the White House has announced funding and policy guidelines for companies developing AI, including the establishment of new National AI Research Institutes.