OpenAI now has 3 million paying business users, a 50% increase since February. At the same time, the company is launching new AI features aimed at improving efficiency within organizations. These tools, such as connectors with Dropbox and Google Drive, Record Mode for meeting transcriptions, and an enhanced version of Codex, position OpenAI as a direct competitor to Microsoft and Google in the business market.
Impact on organizations and work processes
The new integrations make it possible to bring together internal and external data without switching between applications. Users can generate comprehensive reports based on both company data and public sources with Deep Research. Record Mode automatically summarizes meetings and provides action points. For software teams, Codex offers support in writing, reviewing, and improving code within secure cloud environments.
For companies, this means a more efficient use of internal knowledge, shorter development cycles, and less time lost in daily workflows. OpenAI focuses on direct access to powerful models with enterprise-level security and the assurance that customer data is not used for model training.
Attention to security and competition
However, concerns about data privacy remain. OpenAI refers to its security policy but provides little detail on how business data is protected. Organizations remain critical due to previous incidents within the AI sector.
Meanwhile, competitive pressure is increasing. Anthropic is attracting technical talent away from OpenAI and is positioning itself as a safe alternative. Microsoft is also expanding its offerings, including free access to video and content tools via Bing.
Technological advantage as the core of growth
OpenAI owes its success to tools like Deep Research and Codex. These perform exceptionally well, sometimes even better than experts, and can independently carry out complex tasks. Companies are willing to pay for this, as long as the outcomes are reliable.
The rapid growth of AI usage within organizations indicates that something fundamental is changing in how we work. OpenAI aims to continue distinguishing itself with powerful technology, safe applications, and direct applicability in practice. Whether this is enough to remain a leader depends on the ability to retain talent and maintain user trust.