YouTube now offers creators an easier way to bypass copyright issues with an AI-driven music adjustment. The new feature automatically replaces copyrighted music with alternative tracks, allowing videos to remain active instead of being taken down.
Previously, creators could manually remove or replace their music. Now, AI automatically selects ten relevant alternatives, making the process faster and more efficient. Additionally, users can now select the same track multiple times and delete unwanted music in a single edit. This provides greater control over audio edits and prevents videos from being taken offline.
Impact on creators and businesses
For content creators, this update means a lower risk of copyright claims and a quicker resolution for audio issues. This is especially important for channels that rely on consistent uploads. Companies and brands using YouTube benefit from a more stable content strategy without interruptions due to music claims.
YouTube tests paid Hype points
In addition to the AI update, YouTube is testing a new way to promote videos in Turkey. The "Hype" feature allows viewers to award free points to emerging creators, increasing their visibility. YouTube is now experimenting with paid Hype points, enabling users to purchase additional promotion for their favorite videos.
While this feature presents opportunities for smaller channels, it may also lead to misuse. Users could pay to boost their own videos or those of friends, potentially impacting the reliability of the algorithm. YouTube is testing this on a limited scale to assess how fair the ranking remains.
YouTube continues to invest in tools that enhance the user experience and offer new promotional opportunities. The coming months will determine whether these updates will be rolled out widely.