Advertising & PPC
Performance Max vs. Search: How Overlapping Ad Performance Affects Results
3 December 20243 min
News & Insights
Stay on top of the latest developments in marketing, sales and AI. Discover trends, insights and practical tips that will move your business forward.
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Advertising & PPC
Advertising & PPC
Microsoft enhances Copilot AI advertising capabilities: more efficient workflows and better targeting for advertisers
29 November 20242 min
Advertising & PPC
New segmentation feature for Google Ads PMax: more depth in campaign insights
29 November 20243 min
Advertising & PPC
New Performance Max features for better ad results with AI-driven enhancements
30 October 20243 min
Advertising & PPC
Meta tests facial recognition to combat scam ads and expedite account recovery.
23 October 20243 min
Advertising & PPC
Optimize your Google Ads campaigns: new auction rules for Performance Max and Standard Shopping
22 October 20243 min
Advertising & PPC
Google Demand Gen campaigns: insights into migration and best practices for success
16 October 20242 min
Advertising & PPC
Optimize your Reddit ads with new AI-driven keyword targeting
16 October 20243 min
Advertising & PPC
Google Ads limits historical data to 11 years: What does this mean for advertisers and agencies?
14 October 20243 min
Advertising & PPC
Google Lens Shopping Ads: make shopping easier with visual search results
9 October 20242 min
Advertising & PPC
Maximize your Google Ads performance with Ads Data Hub: privacy-focused and data-driven
1 October 20243 min