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Google March 2024 core update: crucial changes to search results

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Reading Time 2 minutes
By Eline Tol

Recent changes in Google's algorithms can have a major impact on the visibility of Web pages. The Google March 2024 core update is one of these important updates. It integrates Google's helpful content system into the core ranking system. This leads to a 40% reduction of unhelpful content in search results.

Impact on businesses and organizations

This update will undoubtedly affect the online visibility of many businesses and organizations. New and stricter spam policies will be implemented through automatic algorithms and manual checks. This makes it essential that content creators produce high-quality and user-centric content.

The March 2024 core update is more extensive and complex than previous updates. This means that several systems within the Google core update process have been modified. These adjustments create more fluctuations in search results. Systems complement and reinforce each other during the update period.

What to do when rankings fall

If your website is experiencing a drop in rankings, Google offers no immediate solution. The advice is to assess the quality of your content and wait for the next major update. Priority should be given to creating valuable content for users.

New spam updates and policy changes

Google has also introduced new spam updates. These are aimed at addressing the abuse of expired domains and content widely produced to manipulate search rankings. Actions against such practices begin this week. They include both automated systems and manual interventions.

These updates highlight the importance of adhering to Google's guidelines and adapting digital strategies to the changing rules of online search behavior. For companies that rely heavily on their online presence, this is an important time to rethink their approach.

Source:Google

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Eline Tol
Eline Tol

About this schurq

Online Marketing Consultant

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