Fill and enrich your CRM system with this form plug-in!

To enrich your data, we use a plug-in. This data enrichment plug-in is added to the forms on your website, and ensures that data is added to your CRM in one and the same way. By linking to the largest company database in the Netherlands, the person filling out the form can choose a company name instead of entering the company name. After entering one, two, three or four letters of the company name, company names that can match this will appear in your form! And that's not all. But we'll tell you more about that in the next section.

How it works

Hopefully, after this bit of intro, you have a slightly better idea of how the plug-in works, and especially how it can work for you. Now we will go a little deeper into what the technology behind it is and what the benefits are.

Adding the plug-in to the forms on the website is done through a piece of script. This starts a collaboration of the forms with the largest company database in the Netherlands, the Chamber of Commerce. We just told you that this allows the person filling out the form to choose their company name instead of filling it out completely in the field.

"Underwater" data forwarding!

What else is possible next, that's where it gets really interesting. Because when one field (company name) is entered, all the company data known in the database is automatically forwarded to your CRM system 'underwater'. Profiles in your marketing automation and sales CRM systems are thus automatically enriched with this data. Some examples of fields that can be sent "under water" to your CRM system are the company's street name and zip code, phone number, number of employees, SBI code and Chamber of Commerce number. This gives you a head start in the continuation of your marketing process. Because this company data, which you would otherwise have to ask for, is now immediately available to you!

The benefits of this form data enrichment plug-in

An up-to-date CRM system that automatically fills itself with the same information for each account, entered in the same way. Everybody wants that, right? Among other things, the plug-in prevents spelling errors in company names, duplicate company names by filling in different ways, so that your data is not polluted. This eliminates the need to check these errors and reduces manual work to enrich profiles. This is perhaps the biggest advantage. You save time upfront and avoid mistakes afterwards. But there is more.

The plugin prevents annoyance for those working in the CRM. This is because the data is shot through to the CRM in the same way for all leads. This company database is updated automatically, so you don't have to worry about it. The data you receive is always up-to-date.

Effective in your marketing strategy!

To ensure that the entire CRM system is filled with the right data, we can enrich the data already in your CRM system once. We then export, enrich and import this data again. All your data then has the same characteristics and is filled in the same way.

A fully populated CRM ensures in your marketing strategy that you can use targeted campaigns to reach the target audience. Because you simply have more information available about these contacts, you know better where the needs and or pain points lie and can segment on these business characteristics. These business characteristics form the basis for automatically sending relevant content to these contacts. By constantly sending a piece of interesting information to these contacts, specifically focused on the needs and/or pain points, you make the journey to the next stage of the customer journey easier and more attractive!

Your CRM is ready for this upgrade!

A complete CRM, filled with enriched profiles. We don't have to tell you again that this plugin is very valuable! What you don't know yet is that you can already use this plugin from €30 per month. We would love to get in touch with you to discuss the possibilities for your website.

Start enriching your data!

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